Book: The Book of Elon, Company Building

The Book of Elon: Company Building

What does it take to build a company that can do hard things well?

In The Book of Elon, Eric Jorgenson captures a philosophy of company building rooted in truth, engineering, intensity, and useful work. This post highlights ideas on frontline leadership, talent, simplicity, innovation, and the kind of culture required to build something excellent.

Build with rigor. Lead from the front.

Book: Shoe Dog, Phil Knight

Shoe Dog: Building, Competing, and Creating with Purpose

What does it really mean to compete, to negotiate, to build culture—and to fail well? In this post, Phil Knight’s Shoe Dog offers an unfiltered look at work as play, business as craft, and ambition as something bigger than money.

The goal isn’t just to survive the game. It’s to create something that helps others live more fully.